Huawei (华为) cuts Mate 80 Pro/Max prices for 618 — official ¥500 off, units now from ¥5,499
Deal and mechanics
Huawei (华为) has rolled out a ¥500 official discount on its Mate 80 Pro series for the 618 mid‑year shopping festival, with price protection through the 618 event and an extra ¥100 education discount, it has been reported that users found. Aiming to blunt competition and stimulate sales during one of China’s biggest e‑commerce periods, the promotion brings the entry price for the Mate 80 Pro down to ¥5,499.
Models and retail comparisons
IT之家 reports the current Huawei store ranges as: Mate 80 Pro ¥5,499–7,499, Mate 80 Pro Max ¥7,499–8,499, and Mate 80 Pro Max 风驰版 ¥7,999–8,999. The standard Mate 80 and the Mate 80 RS 非凡大师 are reportedly not included in this campaign. On third‑party platforms, the phone shows competitive pricing too: JD lists the Mate 80 Pro at ¥5,899 after coupon, with a further national subsidy (国补) reducing the effective price to roughly ¥5,309.1 and additional PLUS membership discounts bringing it near ¥5,282.11.
Why it matters
Why the push now? 618 is the midpoint battleground for China’s consumer electronics market, and Huawei — still navigating US‑led sanctions that limit its access to advanced chips and some foreign supply chains — appears to be leaning on aggressive pricing and channels to protect share. Price protection signals confidence and reduces purchase hesitation. For Western readers: 618 is comparable to Black Friday in scale and marketing intensity in China, a key moment to read demand and pricing strategy.
Source: IT之家; prices and availability subject to retailer updates and regional differences.
