Xiaomi (小米) says new‑generation SU7 delivered 4,000–5,000 cars in first week

Strong early uptake, says Lei Jun

Xiaomi (小米) founder and CEO Lei Jun posted on Weibo that the new‑generation SU7 achieved first‑week deliveries of “four to five thousand” vehicles after the model began handovers on March 23. The blunt figure — coming directly from the company’s chairman — frames the SU7 as a brisk early seller for a brand still new to the auto industry. Is this a breakout start for Xiaomi’s EV push? Possibly, but scale and sustainability will matter more than the opening burst.

Product details and production hints

The SU7 was officially unveiled on the evening of March 19 and retains Xiaomi’s family design while adding three new colors: Capri Blue, Crimson Glow and Indigo Stone. All trims are marketed with long CLTC ranges (China Light‑duty Test Cycle): Pro 902 km, Max 835 km and the standard model 720 km. Lei Jun has said the company is working to improve the delivery experience so buyers get their cars sooner, and it has been reported that Xiaomi had been preparing monthly output of roughly 16,000 SU7 units this month — a figure that, if reached, would make the early delivery pace easier to sustain.

Why this matters

Xiaomi’s move from smartphones and consumer electronics into electric vehicles has put it in direct competition with domestic incumbents such as BYD and NIO, as well as international players like Tesla. For Western readers unfamiliar with China’s auto landscape: CLTC ranges tend to be higher than WLTP or EPA figures, so direct comparisons require caution. Geopolitics also shadows the sector; export ambitions and component sourcing can be affected by U.S. trade controls and broader supply‑chain tensions, which remain a strategic risk for Chinese EV makers seeking rapid scale.

What to watch next

Delivery cadence, sustained production output and real‑world range figures will be the next tests. Early demand appears healthy. But can Xiaomi turn a strong opening week into a durable position in one of the world’s most competitive EV markets? The coming quarters will tell.