Huawei Qian Kun and GAC Unveil AISTALAND (启境) and the GT7 — Global Debut, Blind Pre-orders Open

New brand, tech-first partnership

GAC Group (广汽集团) and Huawei Qian Kun (华为乾崑), Huawei’s automotive technology unit, tonight unveiled a new joint car brand, AISTALAND (启境), and staged the global debut of its first model, the GT7. The brand name, AISTALAND, is presented as “AI Start New Land” and the Chinese name 启境 is pitched as opening a new realm of mobility; the company has set “MAKE DIFFERENCE” as its core value. Blind pre-orders for the GT7 are now open, and the car will begin showroom unveilings in April, the company said.

The cooperation model is explicit: Huawei Qian Kun will sit in Guangzhou alongside the AISTALAND team and provide full‑stack technical support from architecture to algorithms, while GAC brings long experience in vehicle manufacturing and quality control. For Western readers unfamiliar with the context: Huawei has faced U.S. export restrictions on some consumer technologies and has pushed heavily into automotive software, chips and systems as a growth avenue — a strategy that raises both commercial opportunity and geopolitical scrutiny.

GT7 specs, tech stack and rollout

AISTALAND positions the GT7 as an intelligent “hunting” or shooting‑brake style vehicle. The company cites a 5050 × 1980 × 1470 mm body with a 3000 mm wheelbase to deliver a wide, low stance and generous cabin space. The GT7 will reportedly carry what the maker calls the highest‑spec mass‑produced 896‑line LiDAR, and it will embed Huawei Qian Kun’s L3 driving architecture with full‑chain redundancy and an “all‑dimensional” safety system. Other highlighted features include a new HUAWEI SOUND AI interactive ring audio system, Huawei’s XHUD augmented‑reality head‑up display, the Chitu (赤兔) platform, a “super” three‑motor powertrain, and a jointly developed next‑generation “Kirin” battery with Contemporary Amperex Technology Co. Limited (CATL, 宁德时代).

The company also announced Huang Jingyu (黄景瑜) as the global brand ambassador and said a larger AISTALAND SUV will follow later this year, with multiple models planned over the next three years. Distribution will be pushed fast: the brand intends to cover 76 Chinese cities and open about 300 stores in core commercial districts by the end of May.

What does this mean for the market? China’s automakers and tech firms are doubling down on vertically integrated, software‑rich electric vehicles. Can a Huawei‑backed, GAC‑built brand break through domestic competition dominated by BYD and tech‑led challengers — and will geopolitical tensions complicate any overseas ambitions? It has been reported that regulatory and supply‑chain factors will be key constraints as these new entrants scale beyond China.